“Can I help you?”
“Yes. Do you know anyone who fixes these?”
“As a matter of fact I do.”
But before I reveal the fixer, let me ask you this first…
What are YOU especially good at? And are you doing that?
Are you happy? Successful?
Making all the money you want to?
Are you wrestling with any vexing problems?
Perhaps you know someone who is?
Here’s a cool thing I discovered recently:
There are these career assessments that suggest you write down all the things you like to do. Then all the things you are good at. Then ask your friends and family for input about what they perceive your strengths to be. Finally, list related products or services that people are known to pay for.
At the intersection of all these you’ll likely find that thing you should be doing. That thing you should do your best work at.
Venn diagrams are often used to show the overlap more clearly.
The Japanese have an even more elaborate setup. With its own unique word.
“Ikigai”. The secret to living a long, happy, purpose-filled life.
Those who know me well, and many who know me not so well, will describe me as a “fixer”.
Rather on the nose, me thinks.
Perhaps you might agree upon hearing my tale…and then find a profitable use for my fixing abilities.
A Winding Path To Word Fixing
I tinkered as a kid. Fixing old clocks with gears. Radios with tubes. Popped a new engine into a ’67 Buick Riviera in my late teens. Loved that car. But I was in too deep. Blew that engine too.
Enjoyed a long and profitable career of fixing office equipment. Copiers, fax machines, shredders and such. Grew that service department 4 times larger and managed all aspects of it for decades.
Rehabbed houses on the side. Then flipped them. Folks would call upon me for odd jobs. Handyman stuff. Still do.
“Can you fix this?”
When I got into digital photography, I was more fascinated with Photoshop than cameras and gear. Probably because Photoshop is a tool for fixing photographs. (and my early photos sure needed that!) If I might be permitted a brag, those fixed photos went on to win many awards.
Did the same for many other photographers as well.
On Writing Books
When I wrote my first tutorial book to help folks learn Photoshop faster, perhaps I was helping them fix their problem of struggling with this powerful and complicated software.
Having gone through the process of self publishing that book, and many others, and selling tens of $1000’s of dollars worth of books through free ads, I started helping people write, publish, and profit from their writing and publishing their own books.
When they struggled with marketing those books, I helped them fix that too.
Even helped that girl from China when she asked me to help fix her strange marketing problem. Weird. Since at the time, I’d never helped a gemstone dealer before. $60K in sales, in just two weeks, certainly surprised me! Have you read that story?
Seems universal principles are just that. Universal. They always work.
Turns out a lot of things can be fixed with words too. I’ve helped myself and many others do just that.
Which works out well for me. Because the years have put this aging body long past the point of wrestling 700 lb V-8 engine blocks into big Buicks. Or hoisting 4×8 sheets of drywall all day.
The Fixer:
- Sees a problem.
- Determines the root cause.
- Executes a plan, using the proper tools, to make things better. To make things work right or optimally.
I think the term “Fixer” then, given all of the above, suits me.
If you find yourself nodding YES to that, then…
“How can I help you?”
How is everything going with you?
Is your writing profitable?
How are your sales doing?
And your marketing?
If you might see a place where some fixing or repair in any of these areas is warranted…
There’s a tool kit I’ve developed which makes product creation and copywriting related things much easier. Better. Faster. More cost effective.
It’s called, the Copywriter’s Persuasion Toolkit.
You’re welcome to use this toolkit too, if you like. Many have found it useful.
It’s where I’d start there if I were hoping to fix any of the problems listed above.
Why not try it yourself?
Great potential upside. Zero risk whatsoever.
If it doesn’t reveal the fix you need (and I’d be very surprised at that) then I welcome you to ask…
“Hey Bob, think you can you fix this?”
Send your question right to: bob@writeforwealthclub.com
Bob “The Fixer” Schwarztrauber
P.S. One of my secret weapons is my history of being a fixer in so many varied fields. I draw upon a wealth of experience and breadth of possible solutions that’s second to none. I almost always develop a quick sense of what can and should be done to make things better. No matter how unique or daunting your problem might seem right now, there’s a good chance I’ve seen something like it. And fixed it.
P.P.S. I hope I never see it, but it would feel right if on my tombstone they engraved, “He helped make things better.”
