Archive for Robert Schwarztrauber

Easy Book Profits You’re Missing

January 5, 2024 Uncategorized No comments

Which easy book profits are you missing out on?

Did you know you could have your own book, self-published and available for sale, giveaway, or business promotion… this year!

You don’t need a mainstream publisher to write and publish a successful book. And it won’t take you years and years to get it done. In fact, you don’t have to do anything at all.

It can all be done for you – probably for less than you’re currently spending on that hit-or-miss shotgun advertising you’re currently doing. #9 is a real, eye-opening game changer for those that pay for advertising!

24 Easy Book Profits You’re Missing Out On

1.  Influencing Millions Around the World

Publishing a book allows you to share your message with a wide audience and potentially influence millions of readers around the world. Writing a book establishes your expertise and gives you credibility to shape opinions. By self-publishing, you retain creative control to ensure your message reaches your intended audience. For example,

Rachel Hollis has built a multi-million dollar lifestyle empire by self-publishing motivational books like “Girl, Wash Your Face,” which has sold over 3 million copies worldwide.

2. Educating Millions

Books are powerful tools for educating readers. As an author, you can share your knowledge with people eager to learn. Self-publishing lets you create informative books tailored to your niche.

For instance…

James Clear authored the self-published book “Atomic Habits” to teach people how to build better habits. It became a #1 New York Times bestseller with over 5 million copies sold. Garnered free publicity.and made countless speaking opportunities available to help further spead the word and promote his other more profitable business ventures.

3. Raising Awareness for Your Cause

Writing a book enables you to raise awareness for causes and initiatives you care about. You can bring attention to social issues, injustices, charities and more.

Malala Yousafzai’s book “I Am Malala” spread awareness of education rights for women, selling over 2 million copies. Proceeds supported her non-profit Malala Fund.

4. Earning Respect as a Published Author

Being a published author garners respect and establishes you as an expert. People see someone who wrote a book as authoritative, dedicated and accomplished.

Self-publishing allows anyone to attain this recognition. By taking a bold stand, standing up for your ideas and principles, sharing real-life examples you set yourself apart from the timid masses and invite attention.

For example…

Mark Manson earned prestige by self-publishing “The Subtle Art of Not Giving a F*ck” which has sold over 20 million copies. This attracted to him multiple speaking and free publicity opportunities. And allowed him to sell memberships to his online newsletter and receive stable recurring income from that.

5. Standing Out Among Your Friends and Peers

Most people talk about writing a book but few follow through. Being published sets you apart from peers and friends. It shows commitment to sharing your ideas and story.

Brené Brown stood out by self-publishing her book “Daring Greatly” which kickstarted her multi-million dollar personal development empire.

6. Demonstrating Your Expertise

Writing and publishing a book is a powerful way to establish expertise in your field. You can position yourself as a thought leader by compiling industry knowledge into an authoritative resource.

Gary Vaynerchuk demonstrated social media marketing expertise through self-published books like “Crush It!” which drove his speaking career.

 7. Expanding Your Expertise Through Reseach

The research and writing process expands your own expertise as you compile knowledge to share. You emerge with a deeper understanding of your topic when you endeavor to explain things to others simply.

For example…

Sleep expert Matt Walker enriched his knowledge by writing the bestseller “Why We Sleep” which sold over 1 million copies.

8. Generating Leads or Sales By Sharing Knowledge

Books allow you to share your products, services and knowledge with potential customers. You can use it to generate leads, upsell current customers and make sales.

Digital marketer Amy Porterfield drove enrollments in her online courses through self-published books like “Online Marketing Made Easy”.

9. Having Others Pay for Your “Advertising”

Readers pay for the cost of publishing your book, essentially paying to learn more about  you and your business, products and services. It’s an extremely efficient and cost-saving way to get your message out.

Your cost for self-published paperback books can be just around $3 per copy and sell for $9.95 up to $39.95. They pay you to learn more about you and your business!

Business strategist Jay Abraham sold over 1 million copies of “Getting Everything You Can Out of All You’ve Got”, making readers fund his marketing.

10. Entertaining

Books let you share your unique voice, perspectives and stories with readers seeking entertainment. Self-publishing gives creative freedom to write an engaging book.

Andy Weir built a fanbase by self-publishing “The Martian” which became a bestseller and blockbuster film.

11. Leaving a Lasting Family Legacy or History

Publishing a book creates a lasting family treasure to be passed down through generations. You can compile genealogy, biographies, family stories and memories in one place.

Sharon Leslie Morgan chronicled her family’s history in “Gather at the Table” – a self-published book that preserved a legacy.

12. Offering Something Better Than a Boring Business Card

A book is a memorable way to share your expertise compared to a business card – which contains little information, no reasons why, no emotional appeal and often gets discarded promptly as soon as they are out of your sight.. Offering your book better helps form relationships and reciprocity because you actually gave something perceived valuable.

Consultant Alan Weiss gave his book “Million Dollar Consulting” to prospects which drove his multi-million consulting business.

13. Offering Gift or Premium That’s Not Junk

Books make excellent gifts, incentives and premiums. You can show appreciation by gifting your book to clients, employees or affiliates. Or bundle it with high-end offers.

Books make great “Trojan Horse” marketers. While providing valuable information to the readers with your text, you can also slip in mention of your other products, services or offerings the interested reader can avail themselves of.

Seth Godin gifted his book “The Dip” as a premium which expanded his reach.

14. Raising Funds for Your Charity or Non-Profit

Writing and selling a book enables you to generate funds for causes you support. Your book can raise both awareness and donations for your charity or non-profit. Activist Austin Channing Brown authored “I’m Still Here” with book proceeds benefiting racial justice organizations.

15. Creating Additional Sales Revenue

Your book can drive interested readers to buy related products, services or online courses you offer. It serves as a lead generation tool to sell your other offerings.

Business coach Joe Polish grew his high-ticket coaching services by giving away his book “Piranha Marketing”.

16. Creating Automated Streams of Recurring Income

A book allows you to generate automated passive income streams that keep earning you money over time. You can leverage your book to create online courses, membership sites, licensing deals and more.

Carol Tice earned over $500,000 from her self-published book “Make a Living Writing”.

17.  Giving Purpose to Your Retirement Years

Writing and publishing a book is a fulfilling way to spend your retirement sharing your lifetime of knowledge. It allows you to leave a meaningful legacy during your later years.

Retiree Gary Bender found new purpose authoring the self-published book “Dogs Leave Pawprints on your Heart.”

18. Attracting Like-Minded Friends and Associates

Your book helps you connect with readers who share your interests, values and beliefs. Like-minded people are drawn to authors whose work resonates with them. Spiritual teacher Anita Moorjani built a community around her self-published book “Dying to Be Me.”

19. Longevity – Business Cards Get Tossed, Books Remain on The Shelf In Plain Sight

Unlike flimsy business cards that get discarded, books have longevity. They remain on book shelves, in plain sight as a lasting reminder of your personal brand and expertise. People resist throwing books away.

Self-published book “The Elliott Wave Principle” by investor Robert Prechter sold over 1 million copies and was reprinted for decades.

20. Directing Offline Clients Online

You can use your book to drive offline consulting and coaching clients to your website, online courses or membership site. Books build authority which help promote your online offerings.

Consultant David Bach gave his book “Smart Women Finish Rich” to offline financial planning clients.

21. Offering as Valuable Door Prize at Industry, Association or Club Events

Giving your book as a door prize or swag at industry events, associations and clubs generates goodwill. It raises your visibility and credibility among peers.

Offering her book “Code” helped programmer Al Sweigart establish expertise within software associations.

22. Creating Media and Speaking Opportunities

A successful book can lead to media and speaking opportunities like guest interviews, columns, conferences, corporate talks and webinars. These expand your audience.

After self-publishing “Shoe Dog”, Phil Knight was invited to speak about leadership and innovation at Fortune 500 companies.

23. Boosting Personal Pride and Confidence

Publishing a book can be a major accomplishment that makes you proud. Seeing your name and book in print is fulfilling on a personal level. The sense of achievement lasts a lifetime.

Historian Joseph J. Ellis felt deep pride publishing his book “Founding Brothers” which won the Pulitzer Prize.

24. Making More Money!

Writing and selling books can be extremely lucrative. Self-publishing offers higher royalties allowing you to earn more income directly from book sales.

Finance author Ramit Sethi earned over $12 million from his self-published book “I Will Teach You To Be Rich.”

The Obvious Conclusion

The many benefits of writing a book are clear.

So why not make this the year you finally write and publish your book?

No time?

Not sure where to start?

Hate to write?

Afraid of the cost?

No worries. There’s a book for every ad budget.

And everything can be done for you.

Robert Bly is known a well known and respected copywriter in the business community. To date, I believe he is credited with authoring over 80 book titles. What is not well known is that a great deal of these are ghost-written. And Bob actually IS a great writer!

It’s just not worth his time when he can get paid more from doing copywriting for big business clients. But he still sees the value of having books out there.

Writing a book doesn’t mean YOU actually have to “write the book”!

Do you think all those celebrity politicians, movie stars, and athletes had the time or talent to write a book?

Here are 10 famous books which have been ghost written, the book title, the credited author, and the ghost writer:

1. The Art of the Deal – Donald Trump – Tony Schwartz

2. Becoming – Michelle Obama – Sarah Hurwitz

3. Total Recall – Arnold Schwarzenegger – Peter Petre

4. If I Did It – O.J. Simpson – Pablo Fenjves

5. The Restless Wave – John McCain – Mark Salter

6. My Life So Far – Jane Fonda – Mary Williams

7. The Amateur – Edward Klein – Robert Mason Pollock

8. A Patriot’s History of the United States – Larry Schweikart and Michael Allen – Dave Dougherty and Michael Allen

9. It Takes a Village – Hillary Clinton – Barbara Feinman

10. Let’s Get Real or Let’s Not Play – Mahmoud Ahmadinejad – Nader Bagherzadeh

~ ~ ~

Are you now ready to start profiting for your own book too?

And stop missing out?

Request a free consultation and we’ll see if I can help you write and publish your own profitable book too.

send your email request today to: bob@writeforwealthclub.com

Write A Book Now Or Miss Out

January 4, 2024 Uncategorized No comments
write a book

12 Compelling Reasons To Write a Book Now

Introduction

~ ~ ~

Ever think about, or been told you should write a book?

Your own non-fiction book?

But you’re not really sure if it’s worth the time and effort.

You may be pleasantly surprised, especially if you read right to the end and see how simple this process can be using new technologies.

This article reveals 12 compelling reasons, along with real-life examples of how writing and self-publishing a book can boost your career, your business, your profits, and maybe even change the course of your entire life.

Here’s what writing a book, and self-publishing that book can do for you:

Establishes You as an Expert

~ ~ ~

Writing a book allows you to share your knowledge, expertise, and experiences, thereby establishing your authority on a particular topic.

This can lead to more speaking engagements, consulting opportunities, and an overall credibility boost as an expert in your field.

For example…

Tim Ferriss became a productivity guru after writing “The 4-Hour Work Week”, which sold over 1.35 million copies. This book spent over 4 years on the New York Times bestseller list. Tim quickly became a sought after, and highly paid speaker and consultant. Oh, and very rich!

Attracts New Clients or Customers

~ ~ ~

A book serves as a powerful marketing tool, allowing you to reach new audiences and attract clients, rather than having to constantly beat the bushes, spending dollar after wasted dollar on advertising for potential buyers of your products or services.

How?

  • You can include a call-to-action in your book to convert readers into paying customers.
  • A phone number they can call.
  • A website or landing page they can visit.
  • A free report they can download in exchange for giving you their email address – so you can contact them repeatedly after that with more promos.

For instance, after self-publishing “They Ask, You Answer”, Marcus Sheridan’s pool company revenue went from $2 million to over $10 million in just a few years.

Builds Your Personal Brand

~ ~ ~

Writing a book helps you stand out from the crowd by highlighting your unique perspective and ideas.

Your book becomes part of your brand identity and allows you to differentiate yourself.

Sheryl Sandberg’s TED talk led to a $1 million book deal for “Lean In” and catapulted her into the spotlight as a business leadership expert

“Lean In” sold over 4 million copies worldwide and established her as a thought leader on women in leadership – outside of her COO role at Facebook.

Generates Additional Income Streams

~ ~ ~

You can generate passive income from book sales and expand into new revenue streams like speaking gigs, consulting, or information products that complement your book.

Books open up a multitude of income opportunities.

Robert Kiyosaki’s “Rich Dad Poor Dad” book series has sold over 41 million copies globally and generated over $100 million in additional income streams for the author.

His book spawned a board game, community play groups, membership sites, speaking opportunities, and generated multi-million dollar real estate investment opportunities for him – because he stood out from the masses!

In the vast sea of quiet, invisible real estate investors who are forced to constantly struggle to find their own deals, Robert, his ideas, and his book were a standout. Which attracted deals – to him.

Shares Your Life Story and Experiences

~ ~ ~

If you have an interesting background, writing a memoir allows you to tell your life story in your own unique words, your style, your voice.

People love reading compelling real-life stories.

Michelle Obama’s memoir “Becoming” sold over 17 million copies and set records as the bestselling book of 2018.

Jack Canfield’s “Chicken Soup for the Soul” spawned a series of more targeted books which built him a multi-million dollar publishing empire – and those books are nothing but the collective stories, not of Jack, but of folks just like you and me!

You don’t have to be a celebrity either, to tell or share your life story.

You don’t have to do it to acheive fame. Or fortune.

You can do it simply to leave a legacy.

The movie “Lucy”, stars Morgan Freeman as Professor Samuel Norman, a world-renowned expert on the potential of the human brain.

There is a scene where, as super-brained Lucy realizes the end is near and asks Morgan, “What’s the purpose of life?”

He replies, “This whole purpose of life is to pass on what was learned.”

Leave a Legacy

~ ~ ~

A book creates a lasting record of your knowledge, your ideas, your thoughts and makes you a lasting part of the history in your field. Of recorded history in general.

It’s a way to have a long-term impact,  even after you’re gone.

Stephen Hawking’s book, “A Brief History of Time” stayed on the Sunday Times bestsellers list for a record-breaking 237 weeks and cemented his legacy as a science icon.

Books are forever, especially in today’s digital age where some version of nearly every author’s book from the last 150 years can be found and accessed through some archive on the internet.

Imagine, your great-great-great grandkids could someday be reading something you wrote.

It’s like being immortal!

Attracts Media Attention

~ ~ ~

Authors are often sought after by the media for commentary and expertise on news stories.

“In a new book, by author (you), we just learned…”

A book can get you FREE PUBLICITY!  TV, radio, podcast and press coverage.

After “The 4-Hour Body”, Tim Ferriss was featured in dozens of major media outlets and saw his social media following grow dramatically. Along with his income!

His first book, contraversially titled, “The 4-Hour Workweek” created a massive following originally for Tim, because it spoke to the desire of the masses to work less and earn more. It gave the people hope and a path forward.

Helps People and Gives Back

~ ~ ~

Share your knowledge, insights and expertise with others by solving a problem for your readers.

Writing a book allows you to make positive and important differences in people’s lives.

Marie Kondo’s book “The Life Changing Magic of Tidying Up” has sold over 10 million copies worldwide. It  made her a welcomed guest and speaker, while launching a global decluttering movement.

What simple knowledge are you not sharing – That just might change the world? Or even change just your world?

 Gives You Confidence and Credibility

~ ~ ~

Even if you’re not a famous CEO, or celebrity, writing a book instills a sense of confidence and enhances your professional reputation, and social status – even within your own company.

Sheryl Sandberg’s TED talk led to a $1 million book deal for “Lean In” and catapulted her into the spotlight as a business leadership expert.

Stands Out in the Job Market

~ ~ ~

Job candidates who have authored a published book demonstrate bankable skills like research, organization, writing, and marketing – these are attractive abilities which employers covet and that can put you head and shoulders above every other competing job applicant.

Tom Peters leveraged his book “The Brand Called You” into a successful consulting career and commanded premium fees of over $100k per speech.

Satisfies Creative Passions

~ ~ ~

Writing a book allows you to fully immerse yourself in a topic you care deeply about and tap further into your creativity.

Self-expression can be very fulfilling. Scientific studies have shown repeatedly that the best way to gain a deeper understanding of any task or topic, is to teach it to someone else.

Chef Julia Child received a Peabody Award and an Emmy for her “Mastering the Art of French Cooking” book, and her successful TV show, thus fulfilling all of her creative passions. Not to mention exposing millions of readers and viewers to the wonders of cooking – in an entertaining fashion.

Brings Personal Growth

~ ~ ~

The process of researching and writing a book fosters immense personal development.

It builds discipline, character, and deeper expertise in your chosen field.

Stephen Covey’s book, “The 7 Habits of Highly Effective People” has sold over 40 million copies worldwide and shaped his life-long, profitable career as a world-renowned speaker and leadership expert.

Conclusion

As you can see from these examples, writing and self-publishing your own book has many personal and professional benefits beyond just selling copies. It’s an investment in yourself and your career that can pay off big in many ways, for the rest of your life.

So what’s your book idea and how could it impact your goals?

Lets get started on crafting, writing, creating your own unique book today!

Lets start saving money on ads which may or may not work.

Start making money from the knowledge that’s trapped in your head space.

What’s that?

You don’t have time to write a book?

You’re stuck for ideas on what to write?

You think it will cost too much?

You think it will take too long to get it published?

You think you need to woo a major publishing company? Get an advance? Royalties?

You’re not alone.

Many have come to me with the same or similar problems and I have shown them all how it can be done with less than 90 minutes of your time and fit easily into any ad budget you are currently working with.

In as little as ten days time – you could have your own printed book letting you choose from all the benefits the authors listed above have already acheived.

“How so?” you ask.

Permit me to tell you a personal success story first, which shows how simple this can be.

I had already written and self published several books. One of which sold in 13 countries around the world.

Several years ago, at a loss for what talk to give at my next Toastmasters meeting, I decided to give a 5 minute talk on how to write and self publish your own book in just 10 days.

I told the group I would prove it could be done by showing up at the next meeting, in two weeks, holding in my hands a published book about the talk I just gave on how to write and publish.

Then, I did exactly that. I showed up at the next meeting, book in hand titled, “Book Writing Magic”.

Two in the meeting hired me to help them write their first book fast. Two others took that information, and used it to simply write and published their own books!

My 5 minute Toastmasters talk, led to a printed book in ten days and $100’s in my pocket for sharing what I knew to help those two members get their first books published.

New, Print-On-Demand services mean no upfront costs for book publishing. You only pay a few bucks to have each book printed AFTER you receive the order. Takes no time at all. Days.

Ghost-Writing lets you use my time and writing technologies to get YOUR message, in YOUR name, out to the masses fast! While you go about your normal (or abnormal) life as usual.

No more excuses. I’ve done this for myself. And I’ve done this for others.

Would you like to know how?

Or shall I just go ahead and get it done for you!

Send me an email and let me know.

bob@writeforwealthclub.com

To your success!

– Robert Schwarztrauber

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